MEMBER LOGINWhat It Is
Video presentations
Video trumps webinar when it comes to skill-based training, and this is some of the best available. You'll have access to more than $ two million worth of professionally produced training video and support materials.
Topics
You'll find high quality video covering: •Lead generation, •Social media, •Prospecting, •Listing, •Selling, •Negotiating, •Objections, •Business management and more. New content will be uploaded every month with topics that reflect market training demand.
Length
The videos vary in length from short 8-minute segments for quick meetings up to 23 minutes for training sessions. The average length is about 15 minutes.
Training series
The library contains four different videos series.
| Series | Segments | Hours | Description |
| The Mentor Series II® | 25 | 7.5 | Seminar plus demonstrations |
| Real Estate LIVE!® Features | 43 | 10.5 | Seminar plus actual transactions |
| Real Estate LIVE!® Guests | 31 | 5.2 | Interviews and guest presenters |
| Knox First Tuesday | 50 | 5 | Brief monthly seminar presentations |
| Live Seminar Series | 5 | 1 | Segments from live presentations |
NEW: Management Training
As of November 2010 we began uploading videos for managers and trainers to improve these skill. Topics will include Decruiting, Recruiting, Training and Coaching. (These curriculum are available to members who have been designated as managers or trainers by their Account Administrator.)
Guest Presenters
In addition to the presentations by David Knox you'll hear from a host of industry experts including Howard Brinton, Bill Barrett, Oliver Frascona, Connie Podesta, Chris Bird, Bob Corcoran, Peggy McNamara, Brad Hanks, Marcie Roggow and more. We will continue to bring these professionals to you.
Top Agents
Top agents not only demonstrate their skills, but reveal their methods in interviews.
Skill Demonstrations
Perhaps the most important, value-added point of difference in this training is the skill demonstration feature that shows the skills in action.
M-P-F: Model – Practice - Feedback
Effective training is based in the concept of M-P-F. It's been said that "Five minutes of 'show me' is worth five hours of 'tell me.' In skill training, this is absolutely true. Agents must be SHOWN the proper way to perform a skill (Model)
After watching a video demonstration, agents should be paired up to role play the skill (Practice). This is critical to internalizing the skill. We have instructional videos that teach your managers how to role play.
An finally, as Dr. Kenneth Blanchard, author of "The One Minute Manager" says that "the best motivator of human performance is instantaneous feedback on results", tell them how they did (Feedback).
David Knox demonstrates
In The Mentor Series II®, David Knox plays the role of the agent opposite actors in a series of situations. They were unscripted and allowed to unfold naturally to be incredibly realistic.
Real agents demonstrate
In the Real Estate LIVE!® series we take demonstration to the highest level; "reality TV." We took our camera crews on location to tape real agents in actual transactions. Top agents show their skills in action with real prospects and clients. It doesn't get any more REAL than that.
Role plays and live demonstrations included in these videos:
| Ad call response | For Sale by Owner | Expired calls |
| Open houses | Referral calls | Questioning skills |
| Buyer counseling | Seller counseling | Showings |
| Pre-listing activities | Listing presentations | CMA presentations |
| Pricing presentations | Closing and negotiation | Offer presentations |
Coaching Demonstrations
Watch David coach agents one-on-one while watching video of their actual presentation in the field with clients. David shows the video clip to the agent in studio then offers feedback and suggestions for improvement. Both your managers and agents will benefit from these live coaching sessions.
Support Materials
The Support Materials section is one of the most popular features of this site. Members are constantly downloading materials to use in the classroom and in actual transactions. Remember, even if they don't watch a video, the documents themselves are valuable assets to improve production.
Here's what's inside:
Outlines
Every video presentation is accompanied with a Student Outline. Managers and Trainers print them out for the students to use in class. Agents may download them and follow along as they watch the video on their own.
Scripts and dialogs
Dialog is best learned with a printed script. Members have access to all of the various scripts and dialogs to use in prospecting, questioning, feature-benefit presentations and objection handling.
Charts and worksheets
Agents will find tools to use in their daily business such as prospecting call logs, reading lists, client surveys, presentation charts, listing presentations guides, pre-listing checklists, new agent checklists, agency checklists and so much more. Guest speakers contribute their supporting documents as well.
